News


23–24 September 2025
at the São Paulo Expo in Brazil,
a celebration of beauty ingredients unfolded,
as KingPowder brought its powder magic
to in-cosmetics Latin America 2025
and sparked a revolution in skin feel.
KingPowder set out to make them the lead —
no longer invisible helpers buried in the base,
but ingredients that speak with a clear performance claim.
In liquid foundation
they are the skin-feel manager: adjusting texture, extending wear and controlling shine.
In loose powder
they are the finish keeper: setting makeup without drying, and blurring the look of pores.
In sunscreen
they are the protection partner: gentle, safe and effective UV defence.
With powders that speak for themselves,
KingPowder is redefining the value powders bring to beauty.
We reply within one business day with shipping arrangements and technical documents. Samples are free of charge; freight is collect or credited against your next order.