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Exhibition News KingPowder at in-cosmetics global 2025, Amsterdam

Vivian 1818

8–10 April 2025

the world's leading beauty event,

in-cosmetics global,

opened at the RAI Amsterdam Convention Centre.

KingPowder,

carrying innovation and quality,

brought a line-up of closely watched star products

to the show once again,

setting off on a remarkable journey through beauty ingredients.


At the show

the halls were crowded

and the KingPowder stand stood out.

Stepping onto the KingPowder stand

you were drawn at once into

a sensory feast of powders and slurries:

wet-stripped boron nitride, fine and refined;

spherical porous silica with its distinctive structure;

wet-ground mica with a soft sheen;

pigments in every colour;

pre-dispersed slurries, even and smooth.

Each one shows a distinct process and performance.


A from-zero-to-one breakthrough

that fills a gap in domestic technology:

cosmetic-grade organic pigments

with high purity and high safety,

high tinting strength and high chroma,

giving formulations a refined sense of colour.

A micronising process

breaks down coarse particles for a more uniform particle size,

 raising colour saturation and tinting strength

and giving a smoother, finer feel on skin —

with high chemical purity, stability and safety.

The pigments disperse readily,

raising tinting strength;

high loading, high stability, low viscosity.

Surface treatment agents and dispersion media can be selected

to build a slurry closely matched to your system,

bringing instant convenience to colour application

and bringing unlimited creativity together.